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By GHomes_Admin|2026-01-05T05:05:32+00:00January 2, 2026|Comments Off

About the Author: GHomes_Admin

Assistant General Manager

(Sales and Marketing)

Overview

The duties of an AGM- Sales and Marketing typically involve responsibilities aimed at driving sales, developing marketing strategies and overseeing related activities, thereby focusing on enhancing business growth through comprehensive and strategic planning, effective sales management, and impactful marketing efforts.
Overall, the AGM of Sales and Marketing at GHPL, plays a crucial role in driving business growth, managing and driving ahead all sales teams, and developing effective strategies to succeed in a competitive market.

Key Responsibility Areas

Strategic Planning and Implementation :

Develop and execute sales and marketing strategies to achieve business objectives and growth targets.
Conduct market research, analyze trends, and create and adjust strategic plans that drive business development. Regularly review and adjust strategies based on performance metrics and market conditions to ensure they are effective and relevant

Team Management :

Oversee and mentor the sales and marketing team, including setting goals, providing training, and evaluating performance.
Foster a collaborative environment to maximize team effectiveness and morale.

Sales Management :

Monitor sales performance, including tracking key metrics and setting targets for the team.
Implement and refine sales processes to improve efficiency and conversion rates.

Marketing Campaigns :

Execute marketing campaigns, including digital marketing, print advertising, social media, and events.
Develop promotional materials and ensure consistent branding across all channels.

Client Relations :

Build and maintain relationships with clients to foster future sales.

Reporting and Analysis :

Prepare and present regular reports on sales performance, marketing effectiveness, and market conditions to senior management.
Analyze data to identify trends and opportunities for improvement.

Sales Strategies and Incentives :

Develop and implement sales strategies and incentive programs to motivate the team and drive results.
Evaluate the effectiveness of these strategies and make adjustments as necessary.
Play a role in negotiating terms and closing deals, for small, large or high-profile transactions.

Partnerships and Networking :

Establish and maintain relationships with industry professionals, such as brokers, developers, and real estate agents.

Compliance and Legal :

Ensure that all sales and marketing activities comply with industry regulations and legal requirements.
Stay informed about changes in real estate laws and regulations. Possess the necessary knowledge on Development Control Rules (DCR) of CMDA/ Corporation/ DTCP, governing our various projects.

Customer Experience :

Enhance the overall customer experience by improving service delivery and ensuring that client interactions are positive and professional.
Implement feedback mechanisms to continually refine and improve service offerings.

Lead Generation and Conversion :

Develop and implement strategies for generating high-quality leads.
Optimize lead conversion processes to ensure that potential clients are effectively nurtured through the sales funnel.

Brand Reputation Management :

Monitor online reviews, social media channels, and other platforms for customer feedback and addressing any issues or concerns promptly.
Implement strategies to enhance the company’s reputation and maintain a positive brand image in the real estate market.

Tele-Marketing Executives

Overview

The duties of a telemarketer involve engaging potential customers over the phone to promote products or services and ultimately generate sales or leads.
Overall, the duties of telemarketers involve proactively reaching out to prospects, effectively communicating product or service offerings, and persuading prospects to take action, all while maintaining compliance with relevant regulations and delivering a positive customer experience.

Key Responsibility Areas

Outbound Calls :

Telemarketers have to make outbound calls to targeted lists of potential customers. who may have expressed interest in a product or service or who fit a certain demographic profile. These calls aim to introduce products or services, highlight their benefits, and ultimately persuade prospects to visit the site and thereby make conversions.

Lead Generation :

Identify potential leads by gathering relevant information about their prospect’s needs, budget, and timeline.

Building Rapport :

Build rapport and establish a connection with prospects in a professional manner, thereby keeping the clients engaged during the call. This involves employing active listening skills, asking open-ended questions, and demonstrating empathy to understand the prospect’s needs and preferences.
Introduce and promote products or services to potential customers over the phone, highlighting their features, benefits, and any special offers or promotions.
Schedule appointments or follow-up calls for sales representatives or field agents to further discuss the product or service.
Follow up with customers who have previously shown interest but have not yet made a purchase, aiming to convert them into paying customers.

Product Knowledge :

Possess a thorough understanding of the products they are promoting. This includes knowledge of features, benefits, pricing, and competitive advantages, allowing them to effectively communicate value propositions to prospects.

Handling Objections :

Need to be skilled in addressing objections confidently and professionally, overcome resistance, and persuade prospects to consider the offer.

Database Management :

Accurately record relevant information from each call, such as prospect details, call outcomes, and any follow-up actions required. This information is typically entered into a customer relationship management (CRM) system for tracking and analysis.
Maintain accurate records of customer interactions, including contact information, preferences, and purchase history, using CRM (Customer Relationship Management) software.

Compliance :

Adhere to legal and regulatory requirements governing telemarketing activities, including obtaining consent for calls, honouring do-not-call lists, and providing opt-out options for recipients who do not wish to be contacted further.

Time Management :

Possess strong time management skills to efficiently handle a high volume of calls while maximizing productivity. They are required to meet daily or weekly targets set by their employer.

Continuous Learning :

Stay informed about changes to products or services, industry trends, and effective sales techniques through ongoing training and professional development opportunities. This enables them to adapt their approach and improve their performance over time.
Participate in all training sessions to improve sales techniques, product knowledge, and communication skills.

Achieving Sales Targets :

Efficiently manage time to prioritize tasks, make a high volume of calls, and achieve daily or weekly sales targets while maintaining quality interactions with customers.
Meet or exceed sales targets and Key Performance Indicators (KPIs) set by the company, such as call volume, conversion rates, and revenue generated.
Identify opportunities to upsell or cross-sell additional products or services to existing customers during sales calls, thereby increasing revenue and customer satisfaction.

Feedback and Improvement :

Identify areas for improvement from feedback received from supervisors/ team leaders and enhance their sales effectiveness. thereby This feedback can include coaching sessions, call recordings reviews, or performance evaluations.

Team Management :

Must have the skills to work in and as a whole team, ensuring company targets are achieved.
Work closely with colleagues in sales, marketing, and customer service departments to align efforts, share best practices, and contribute to overall business success.

Following Scripts :

Follow pre-written scripts or call guides provided by their employer. These scripts outline key talking points, product features, and responses to common objections, helping telemarketers maintain consistency and professionalism during calls.
Collaborate with the Team Leader to develop effective scripts and call guides to optimize sales conversations and maximize conversion rates.

Generate Reports :

Generate various reports to track their performance, assess the effectiveness of their efforts, and provide insights for strategic decision-making. Some common reports include:

Call Activity Report

Lead Generated vs. Conversion Report

Follow-up Report

Sales Executives

Overview :

The duties of a sales executive in real estate can be diverse and multifaceted; these duties require a combination of sales skills, industry knowledge, interpersonal abilities, and organizational capabilities to succeed. Successful sales executives are proactive, resourceful, and customer-focused, with a passion for helping clients achieve their real estate goals.
Overall, a sales executive has to be assertive and push sales and thereby achieve the targets set by the company.

Key Responsibility Areas

Client Consultation :

Meet with potential clients to understand their needs, preferences, and budget constraints. Provide expert advice on the real estate market, property values, and investment opportunities.

Property Listings :

Create detailed property listings with accurate descriptions, high-quality photographs, and compelling marketing materials to attract potential buyers.

Property Showings :

Arrange and conduct property viewings for interested buyers, highlighting the features and benefits of each property and addressing any questions or concerns.

Negotiation :

Negotiate sales on behalf of the company, striving to achieve the best possible terms and conditions while satisfying the needs of the clients also.

Market Analysis :

Conduct market research and analysis to stay informed about current market trends, property values, and competitive pricing strategies in the vicinity. Use this information to advise clients on pricing strategies and investment opportunities.

Relationship Building :

Cultivate and maintain strong relationships with clients, colleagues, real estate professionals, and industry stakeholders. Establish a reputation for professionalism, integrity, and exceptional service.

Transaction Management :

Adhere to legal and regulatory requirements governing telemarketing activities, including obtaining consent for calls, honouring do-not-call lists, and providing opt-out options for recipients who do not wish to be contacted further.

Time Management :

Oversee the entire sales or leasing process, from initial contact to closing. Coordinate with other colleagues to ensure a smooth and successful transaction.

Customer Service :

Provide ongoing support and assistance to clients throughout the buying or leasing process, addressing any issues or concerns promptly and professionally.

Target Achievement :

Be aware of individual and company sales targets and develop action plans to achieve them. Monitor progress regularly, adjust strategies as needed
Consider setting both volume-based targets (number of properties sold) and value-based targets (total sales volume or revenue generated). This ensures that sales representatives focus on both quantity and quality of transactions.

Networking :

Actively participate in industry events, trade shows, and networking groups to expand professional contacts, generate leads, and stay abreast of industry developments.

Administration :

Handle administrative tasks such as maintaining client records, tracking sales activity, preparing reports, and managing expenses effectively.

Compliance and Regulatory Affairs :

Possess the necessary knowledge on Development Control Rules (DCR) of CMDA/ Corporation/ DTCP, governing our various projects.

Tele-Marketing

(TeamLeader)

Overview :

The role of an assistant manager tele-marketing is multifaceted, requiring strong leadership, communication, and organizational skills to effectively manage a team of tele-marketing executives and drive results in a fast-paced sales environment.
The duties typically revolve around overseeing and managing a team of tele-marketing executives to ensure that they meet their targets and increase site visits.

Key Responsibility Areas

Team Management :

Manage and lead a team of tele-marketing executives. This includes assigning tasks, setting goals, providing coaching and feedback, and conducting performance evaluations to ensure that team members are meeting their objectives.

Lead Generation and Conversion :

Focus on outbound calling campaigns to generate leads for property sales or rentals. They can engage with potential clients, qualify leads, and schedule appointments for property viewings.
Validate all campaign leads generated and provide accurate reporting of the same to all concerned.

Training and Development :

Train new team members on tele-marketing techniques, product knowledge, sales scripts, and company policies and procedures. They also provide ongoing coaching and development opportunities to help team members improve their skills and achieve their full potential and, ensuring they have the necessary skills and knowledge to effectively engage with potential clients and convert leads into sales.

Performance Monitoring :

Monitor the performance of tele-marketing executives closely, tracking key performance indicators (KPIs) such as call volume, leads generated, conversion rates, average deal size, and customer satisfaction scores. They identify trends, areas for improvement, and opportunities for optimization, and take proactive measures to address any issues; Identify bottlenecks in the sales funnel, and suggest improvements to streamline operations and enhance the overall customer experience.

Quality Assurance :

Ensure the quality of tele-marketing interactions as this would be crucial for maintaining customer satisfaction and achieving sales targets. The team leader listens to call recordings, conducts call evaluations, and provides feedback to executives to ensure that they adhere to company standards and best practices.

Customer Relationship Management :

Build and maintain strong relationships with customers as this would be essential for long-term success in tele-marketing. The team leader ensures that the tele-marketing executives are providing excellent customer service, addressing customer inquiries and concerns promptly, and nurturing leads through the sales process to achieve high conversion rates and customer retention; also implement and manage CRM systems to track customer interactions and manage leads throughout the sales cycle. The Tele-Marketing Leader can input relevant customer data gathered from tele-sales activities.

Reporting and Analysis :

Generate reports and analyze data on tele-marketing performance, including sales metrics, call data, and customer feedback. This information is used to identify trends, evaluate the effectiveness of tele-marketing strategies, and make data-driven decisions to optimize team performance and achieve sales targets.

Conflict Resolution :

Inevitably, conflicts or challenges may arise within the tele-marketing team or between team members and customers. Mediate and resolve conflicts diplomatically, addressing issues promptly, and ensuring that team morale remains high.

Compliance and Adherence to Regulations :

Ensures that tele-marketing activities comply with relevant laws and regulations, such as those related to telemarketing practices, data protection, and consumer rights. They also ensure that team members are trained on compliance requirements and follow ethical guidelines in their interactions with customers.

Complete CRM management :

Handle the CRM completely and ensure that it functions without any problems. To raise tickets for issues promptly and ensure timely redressal of the same.

Assistant General Manager

(Sales and Marketing)

Overview :

The duties of an AGM- Sales and Marketing typically involve responsibilities aimed at driving sales, developing marketing strategies and overseeing related activities, thereby focusing on enhancing business growth through comprehensive and strategic planning, effective sales management, and impactful marketing efforts.
Overall, the AGM of Sales and Marketing at GHPL, plays a crucial role in driving business growth, managing and driving ahead all sales teams, and developing effective strategies to succeed in a competitive market.

Key Responsibility Areas

Strategic Planning and Implementation

Develop and execute sales and marketing strategies to achieve business objectives and growth targets.
Conduct market research, analyze trends, and create and adjust strategic plans that drive business development. Regularly review and adjust strategies based on performance metrics and market conditions to ensure they are effective and relevant

Team Management

Oversee and mentor the sales and marketing team, including setting goals, providing training, and evaluating performance.
Foster a collaborative environment to maximize team effectiveness and morale.

Sales Management

Monitor sales performance, including tracking key metrics and setting targets for the team.
Implement and refine sales processes to improve efficiency and conversion rates.

Marketing Campaigns

Execute marketing campaigns, including digital marketing, print advertising, social media, and events.
Develop promotional materials and ensure consistent branding across all channels.

Client Relations

Build and maintain relationships with clients to foster future sales.

Reporting and Analysis

Prepare and present regular reports on sales performance, marketing effectiveness, and market conditions to senior management.
Analyze data to identify trends and opportunities for improvement.

Sales Strategies and Incentives

Develop and implement sales strategies and incentive programs to motivate the team and drive results.
Evaluate the effectiveness of these strategies and make adjustments as necessary.
Play a role in negotiating terms and closing deals, for small, large or high-profile transactions.

Partnerships and Networking

Establish and maintain relationships with industry professionals, such as brokers, developers, and real estate agents.

Compliance and Legal

Ensure that all sales and marketing activities comply with industry regulations and legal requirements.
Stay informed about changes in real estate laws and regulations. Possess the necessary knowledge on Development Control Rules (DCR) of CMDA/ Corporation/ DTCP, governing our various projects.

Customer Experience

Enhance the overall customer experience by improving service delivery and ensuring that client interactions are positive and professional.
Implement feedback mechanisms to continually refine and improve service offerings.

Lead Generation and Conversion

Develop and implement strategies for generating high-quality leads.
Optimize lead conversion processes to ensure that potential clients are effectively nurtured through the sales funnel.

Brand Reputation Management

Monitor online reviews, social media channels, and other platforms for customer feedback and addressing any issues or concerns promptly.
Implement strategies to enhance the company’s reputation and maintain a positive brand image in the real estate market.

golden-blissful

Office Assistant

Overview

Male candidates required.
Should possess good communication skills.
Must be fluent in Tamil.
Should be between the age of 20 to 45 years.
Attractive salary guaranteed.
Minimum 2 years of experience.

Admin Managers

Criteria:

Male or Female candidates with attractive personality.
Should possess good communication skills.
Must be fluent in English.
Should be between the age of 35 to 45 years.
Attractive salary guaranteed.
Minimum 2 years of experience.

HR Executives/Managers

Criteria:

Male or Female candidates with attractive personality.
Should possess good communication skills.
Must be fluent in English.
Should be between the age of 30 to 45 years.
Attractive salary guaranteed.
Minimum 2 years of experience.

Telemarketing Team Leader

Criteria:

Male or Female candidates with attractive personality.
Should possess good communication skills.
Must be fluent in English.
Should be between the age of 30 to 45 years.
Attractive salary guaranteed.
Minimum 5 years of experience.

Business Development Manager

(Land Sourcing)

Overview

Male or Female candidates with attractive personality.
Should possess good communication skills.
Must be fluent in English.
Should be between the age of 30 to 45 years.
Attractive salary guaranteed.
Minimum 5 years of experience.

Online Marketing Manager

Criteria:

Male or Female candidates with attractive personality.
Should possess good communication skills.
Must be fluent in English.
Should be between the age of 30 to 45 years.
Attractive salary guaranteed.
Minimum 5 years of experience.

Download Brochure

Book Your Site Visit

Enquire Now

ENQUIRE FOR APARTMENTS & PLOTS

91-44-4600 4600 marketing@goldenhomeschennai.com

FOR EMPLOYMENT OR JOB OPPORTUNITIES

+91 73059 92180 hrd@goldenhomeschennai.com

Golden Opulence

2 & 3 BHK APARTMENTS

Upscale living at affordable price on
Poonamalle High Road

Blissful Garden

3 BHK APARTMENTS

King-size villa plots in
Kelambakkam

Golden Dawn

3 BHK APARTMENTS

Luxury Class living at
Kilpauk

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About the Author: GHomes_Admin

Make your Building Smarter, Greener,
and more Efficient.

Elegantly Designed
Homes!

Ongoing Projects

Premium-quality Completed Projects

Our Projects

Golden Opulence

2 & 3 BHK APARTMENTS

Upscale living at affordable price on Poonamalle High Road

Blissful Garden

3 BHK APARTMENTS

King-size villa plots in Kelambakkam

Golden Dawn

3 BHK APARTMENTS

Luxury Class living at Kilpauk

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About the Author: GHomes_Admin

Make your Building Smarter, Greener, and more Efficient.

Elegantly Designed Homes!

Ongoing Projects

Premium-quality Completed Projects

Our Projects

Assistant General Manager

(Sales and Marketing)

Tele-Marketing Executives

Sales Executives

Tele-Marketing

(TeamLeader)

Assistant General Manager

(Sales and Marketing)

Office Assistant

Admin Managers

HR Executives/Managers

Telemarketing Team Leader

Business Development Manager

(Land Sourcing)

Online Marketing Manager

Download Brochure

Book Your Site Visit

Enquire Now

Upscale living at affordable price on
Poonamalle High Road

King-size villa plots in
Kelambakkam

Luxury Class living at
Kilpauk

Make your Building Smarter, Greener,
and more Efficient.

Elegantly Designed
Homes!